Business Is More Fun When You Have a Ton Of Leads Trying To Break Down Your Door And Give You Money!

Sometimes It Just Pays Off To Be Two-Faced In Direct Marketing, It Does...


Call me evil. But don't ignore this post!

Direct Mail Still Has Powerful Marketing And Lead Gen Benefits


Like any marketing tactic, it has to be done right and have a sensible strategy behind it. As a slight example, analog touches many more senses in real life. Vinyl records and Polaroid photos are making comeback as great gifts...

Are You Believable?


If you don't enough sales or leads or phone calls or inquiries or conversions or downloads or appointments or clicks... it could be because you're not believable.

How To Use Magazines To Grab Your Reader's Attention


Standing in line at the grocery store doesn't have to be a chore. Turn that idle time into an In-Line Marketing Education!

The Number 1 Skill To Stronger, More Successful Marketing And Advertising


If you're like most other entrepreneurs and marketing professionals, you have a poor grasp on this #1 vital business skill. When you improve it, you'll generate more leads and close them and run circles around the competition, too.

Cross-Pollination For Marketing and Advertising


If you copy and adapt successful strategies and ideas from totally unrelated industries, you can save a lot of time and money, and avoid many expensive mistakes.